Equifax
You have probably seen ads on the internet that ask you if you know what your credit score is and where to get it. These ads are prevalent on most major news sites like yahoo.com, cnn.com, msn.com and others. These ads target internet surfers who care about current events, news, quirky stories, etc because if you care about those things, you may care about your own current events, news, credit score. Having a good credit score affects your future. Most of these free credit report score ads feature some sort of scary statement. These things could be something like "are you going to miss out on that house?" or "how bad do you want a new car?" Using scare tactics to get you to discover your credit report may not seem right, but it works. Most of us have clicked on one of these ads.
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